New website launch for Dwell Cottage
Tuesday, May 19, 2009

reality engine is pleased to introduce Dwell Cottage, a private, garden getaway for two located in the beautiful forest surrounds of Dwellingup.

The site is a fixed width, centre layout featuring a large flash pane on the home page for featuring some fantastic photos of the property and the idyllic natural beauty of the region.

If you are looking for luxury accommodation in Dwellingup, please visit visit www.dwellcottage.com.au.

We would also like to announce a number 12 position on Google was achieved for Dwell Cottagea in less than 24 hours, proof that our SEO tactics do work, and can work quickly if your competition is quite low, allowing you to stake a dominant position in your market.

Customising your blog for your business
Thursday, April 23, 2009

One of the best things about Google's own blogging platform, Blogger, is the ability to use custom CSS and JavaScript on your free blog. For if you know enough CSS to be dangerous, you can use Google's free website for your business and get away with paying no hosting or domain costs.

For those who want to steer clear of the YAT (Yet Another Template) effect, you already realise that you need some custom work done. You usually have two options - PAE (Pay An Expert) to do it for you, or DIY (Do It Yourself). While the first acronym still sounds like 'pay' and still means money out of your pocket, the DIY option often looks better. And if you know whwat you're doing, it often is, but if you don't, the DIY option will involve a lot more work than it would seem.

Keep re-blog close by and look out for more posts on how you can get you Blogger blog looking more in line with your corporate website (if you have one) or how to just make it look better. And you just might learn how to make it work better too, by connecting it to the boom in social media.

Just add the re-blog RSS feed and stay updated with new posts on how you, not some expensive design firm, can craft you own blog into a world class website. And of course, you can always follow VaughanJ on Twitter.

Enough already, it's time to end the madness and let IE6 die.
Friday, April 03, 2009

Bring Down IE6

If you're familiar with the current state of play within the web design and development industry, you will know the bane of our lives that is Internet Explorer 6.

If you aren't, and still use a browser that is over 8 years old, please upgrade immediately!! Firefox, Opera, Safari and Google's own Chrome are all excellent alternatives. Even Internet Explorer 8 has finally come to the standards table.

It is time to bring down IE6. For good. Really, for the good of the internet.

As more and more designers and developers join the push to end the misery that is IE6, a lot are still being pressured by clients to 'make it look pretty in IE6'. Having recently partnered with another Perth web design company, one of the requirements to be met, was to code websites that are compliant with IE6. Despite strong opposition, reality engine has agreed to continue 'hacking' sites for IE6, however, we firmly believe that is time to end the madness.

Jeffrey Zeldman, one of the internet's CSS and Web Standards gurus, has this to say...

“IE6 is the new Netscape 4. The hacks needed to support IE6 are increasingly viewed as excess freight. Like Netscape 4 in 2000, IE6 is perceived to be holding back the web.”

And we wholeheartedly agree - however, designers comply only to avoid losing business and resort to CSS hacks, workarounds and general jiggery-pokery to get IE6 to behave properly. This is a waste of time and money! We need to unite and educate our clients on the dismal failings of IE6 so we can finally bid adieu to the drain on innovation and resources.

reality engine will however, continue to ensure that sites work in IE6, but any extra time spent getting them to look as they should or fix non-critical issues, is time that can be spent building better sites for newer standards compliant browsers.

So let's unite, and bring down IE6!

Internet Explorer 8 released into the wild
Friday, March 20, 2009

It has taken a lot less time for Microsoft to move from version 7 to version 8 than they did from 6 to 7, and now it is available to the public.

Although the official launch is next week, you can get it from the Internet Explorer 8 site now. We will be putting it through its' paces, kicking the tyres and checking all the other things that will either mean more headaches or more hurrahs for web developers - look out for a tweet on the subject over the next few days.

Update 1: Well it would seem that the pre-launch release of IE8 cannot be installed on 64bit Vista Ultimate. Talk about a major let down, and have a look at the (practically) useless error message.

It is not clear yet whether there a version available that is compatible with a 64bit Windows OS. A version of IE8 for Vista 64 is available here.

Update 2: Posted below are results of running the current most common browsers through the webstandards.org Acid Tests. Click each image for a larger version. I'll add the IE 7 results in due course.

Acid Test 2

Click the link above for details on what features are tested.

Of particular interest is Safari being the only browser to score 100% on Acid Test 3. Quite depressing to see that IE 8 scores pretty badly, but good to see that Firefox 3 has improved its' score from version 2. Also of note, is Opera's score, beating that of Google's Chrome. No surpirses really to see IE6 deliver an epic fail.

Moombarriga Geoscience goes live
Friday, March 06, 2009

Mineral discovery using magnetotelluric technology

reality engine is pleased to announce the launch of Moombarriga Geoscience, a new, Perth based company specialising in the discovery of new mineral deposits using magnetotelluric technology.

Visit the Moombarriga Geoscience website and discover how sensitive electromagnetic equipment, in conjunction with the Earth's natural geomagnetic field, is allowing geologists and the mining industry discover new mineral and resource deposits with incredible accucracy.

New websites currently in development
Tuesday, February 24, 2009

reality engine is pleased to welcome new clients, Altea Information Technology and Hotel Rimbo, both to have their current websites completely rebuilt with a fresh take on the design.

A revised corporate identity recently completed for Moombarriga Geoscience, will be the seed of a new site offering information and services on the collection, processing and interpretation of magnetotelluric data for mineral and resource discovery.

A fresh look at the books
Thursday, February 12, 2009

Simple time-tracking and bookkeeping

A time-tracking and bookkeeping application that doesn't rely on you being a Certified Practicing Accountant?

It's called FreshBooks, and is one of the better 'Web 2.0' sites reality engine has seen in some time. In short, FreshBooks is a fantastic utility for anyone who has a need for a good, simple and easy-to-use billing system (without spending a fortune on packages designed for CPAs). Having used it for several months now, we are very impressed with it's simple, straightforward approach, and thoroughly recommend that you check out FreshBooks.

IE6 is dead. Long live IE6.
Thursday, January 29, 2009

The case to stop supporting IE6 grows stronger everyday.

Not only is IE6 now over 8 years old (which is ancient on the internet) and is well and truly outdated, it adds a major cost to the development and testing cycle, not to mention the visual layout problems that have been the bane of web designers' lives for too long.

...the only reason ever given these days in favor of supporting (IE6) is its market share. That market share is diminishing, and we’ve already reached the second beta of IE8, so let’s start dropping it already.

The post at superfluousbanter.org, The Final Word On IE6 is well worth a read for designers, developers and clients too.

New hosting platform and plans now available
Thursday, January 29, 2009

reality engine is pleased to offer new hosting plans for your website project.

Three of our client sites have recently been migrated to the new host and have already seen improved performance and reduced page load time.

Please contact us for more info on reality engine web hosting.

New website in production
Tuesday, January 27, 2009

reality engine web design, perth

The new website for reality engine has begun production.

Please stay tuned to the blog for updates, or join the mailing list to be notified when the site goes live.

Designer email marketing made easy
Saturday, January 24, 2009

reality engine is pleased to offer an email marketing service to current and new clients.

Designer email marketing made easy

Get your newsletter out or promote products to your existing customers or user base and turn those casual clicks into online sales! A good, opt-in email marketing campaign is more cost-effective than traditional marketing avenues such as direct mail. Start communicating directly with your existing customers and foster brand loyalty.

For more information and pricing, please email info@reality-engine.com. More information will be posted with the new site, currently in production.

Family fashion now with online shopping!
Friday, January 23, 2009

Family Clothing online store now open

After a long hiatus, Family Clothing is finally back up and offering online shopping at their all-new, simplified site.

It's been offline for some time now, and the first project fresh for 2009 is the revamp and e-commerce'ing of the old website for Family Clothing. If you recall the fashion pranksters and underground funksters from fiasco, then you'll understand where Family is coming from. If you were born in the 80s you'll probably get a kick out of it, but even for those born in the 70s, there's some classic threads to conceal your nakedness.

Check the site out at familyvalues.com.au.